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Marketing and Social Media Associate

Job Purpose
Responsible for the management of the Company’s social media presence to attract and interact with targeted virtual communities and network users.
The objective of this role is to create brand awareness, attract quality audience, drive engagement with current and new clients, generate website traffic, market our products and attract talented employees.

Role and responsibilities (but not limited to)
• Conduct thorough research to effectively manage and maximise Company’s social media presence
• Keep up to date with and report on social media trends and tools
• Review, define, and implement our social media strategy
• Create or/and maintain all relevant social media platforms for the Company
• Define and implement a social media calendar
• Manage and plan all campaigns/ content and respective timelines
• Identify and define relevant, original and high quality content to be published on the various social media platforms
• Keep up to date with current news and articles to share with followers on social media
• Liaise with relevant internal stakeholders with regards to the design and creation of social media content and / or campaigns
• Obtain approval on the social media plan, calendar and all content prior to publishing
• Engage in dialog on social media platforms and monitor and respond to client comments
• Conduct monthly audits to review and improve social media performance and effectiveness
• Provide feedback to management about social media trends and statistics
• Encourage employee engagement with the social media platforms

Job Requirements: 

Minimum Requirements
• Matric / Grade 12 or equivalent certificate essential
• Qualification in Communications, Marketing, Social media management or Public Relations essential
• Proven social networking experience
• Demonstrate knowledge of social media analytics
• Understanding of Skills development and Training landscape advan
• Creative Writing experience advantageous
• Photography skills advantageous
• Knowledge of Search Engine Optimization advantageous
Skills Required
• Excellent English communication skills (Verbal and Written)
• Excellent Interpersonal Skills
• Strong Planning and Organising skills
• Ability and willingness to conduct research into social media trends and tools
• Ability to cope with pressure and deadlines in a fast moving environment
• Ability to work independently as well as in a team

Job Type: 

Contract

Company Name: 

Academy of People development

Company Location: 

Click here to apply

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