Kay Vittee, CEO of Quest Staffing Solutions
Despite a strong focus on female empowerment, equal representation of women has not yet been reached within the corporate sector.
“The empowerment of women is not something we can only tackle in business. We need to see a more rapid change in society at large,” says Kay Vittee, CEO of Quest Staffing Solutions.
“In order for this to occur, empowerment needs to start at home. Parents must instil values in their daughters that will prepare them for the future.”
Stop the stereotypes:
Little girls like dolls and little boys like sports, but it doesn't mean they can only stick to playing gender-stereotype games.
“If you ensure your daughter interacts with boys, she will grow up to be at ease in a male-dominated environment,” explains Vittee.
“And playing rough with the boys will help her to develop a thick skin which will stand her in good stead in the business world.”
Anything is possible:
When the older generations were growing up, they were told that women could only have certain types of careers.
“By telling your daughter that she can be anything she wants, whether it be the president or a sportswoman. You will instil in her the confidence to go after her dreams.
She will never doubt her ability to achieve, based on her gender,” advises Vittee.
“Passion and drive are needed to do well in your career. So, when your child starts to show an interest in something, encourage her to satisfy her curiosity.
Give her the tools to explore her interest without restricting her to so-called gender-appropriate things,” Vittee says.
“Although this particular passion may not last long, the exploration will teach her new skills. Making her accustomed to breaking new ground.”
Foster competitiveness and team work:
Collaboration is essential in the workplace, as is the drive to shine as the leader.
“Team sports or other activities can teach your child not only to work well with others, but will also develop her competitiveness to rise above her peers,” Vittee explains.
Mixed gender activities will especially teach her to emerge as a leader.
An independent woman:
Independence is gained through self-confidence.
This not only comes from praise, but also from learning to do a job well.
As parents, we naturally want to solve our children’s problems for them.
Vittee explains however by taking on a guiding role and giving your daughter the chance to face challenges.
She'll come up with her own solutions and develop her confidence.
The importance of identity:
Most importantly, ensure that your daughter knows who she is and allow her to develop her own set of values.
“With a strong sense of identity in place and no matter the environment she faces, she will be able to know, with conviction, what she has to offer the world.
She will not easily be brought down by those around her,” Vittee urges.
Pic Credit:Rhonda Campbell, Write Money Inc.