The Paid Media Specialist is responsible for the day to day management and optimisation of Ad Campaigns within assigned client and white label accounts, focusing on gross profit on a performance based model.
Key Responsibilities include setting up, managing and optimising campaigns across all available marketing channels with particular emphasis on lead generation while working closely with the Paid Media Manager to communicate campaign strategy, progress and results, and assisting with the compilation of campaign reports where necessary.
- 2+ Years experience managing paid campaigns
- Tertiary Education will be an advantage
- Knowledge and experience in managing and optimising Google &Facebook Ads
- Substantial experience in digital marketing account management
- Google Advertising Fundamentals Exam completed