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Senior Paid Search Specialist

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Description: 

The role: 

An expert in Paid Search? Experience with SA360? Yes? Then this just might be the next you

We are looking for an enthusiastic, energetic individual to maintain and setup large budget paid media campaigns for a number of brands within our exciting portfolio.

We are defined by our greatest asset - our People! As a company founded by family, relationships have always been a strong focus of the business. We continuously strive to build on the bonds which you form when you first join us because coming to work should feel fantastic - It''s like being at work with your closest friends. The atmosphere is always buzzing with raw energy and excitement! Our culture is open, honest, sincere and most of all - rewarding! We aim to give everyone that "Wow!!" experience. If you share in our mind-set and want to be part of a company that delivers beyond expectation - then join us!

The detail:

Create. Build. Manage.

  • Juggle multiple projects and adapt to changing priorities and tight schedules.
  • Collaborate with various technical and non-technical teams to provide creative ideas and solutions and meet brand strategic requirements.
  • Create, build, manage and report on digital Paid Search campaigns.
  • Continually build, maintain and optimize campaigns and data in order to maximize performance from lead to sale to conversion activation.
  • Maintain and monitor keyword bids, account daily and monthly budget caps, impression share, quality score and other important account metrics.
  • Identify new digital advertising verticals to help the business always stay ahead.

 PPC/Adwords Advertising:

  • Responsible for building, maintaining, optimizing and navigating multiple PPC/Google Adwords campaigns/platforms across a diverse number of industries.
  • Support, troubleshoot, and analyze Google Adwords campaign performance in real-time.
  • Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.
  • Campaign testing and quality assurance.
  • Competitor research and post campaign analysis.

 Are you this person?

  • Do you have a degree/diploma in marketing/ digital marketing management or similar?
  • Do you have at least 3 years digital marketing experience with brand management in an agency/ similar environment?
  • Are you Google Adwords and/or Google Analytics certified?
  • Do you have experience with SA360? Or any other GMP products?
  • Can you prove your experience within a Paid Search marketing role?
  • Are you brave enough to show-off your online advertising knowledge focusing on ROI through CPC, CPL through to COA?
  • How strong of an analytical someone would you say you are?

Ignite your Career Today!

Employer: 

Ignition Group

Location: 

Durban

Salary: 

Negotiable

Job Reference: 

724237

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