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Tableware Brand Manager



  • Responsible for the promotion and sales of tableware.
  • Responsible to understand the market and customers.
  • Responsible for achieving sales targets and the planned increase of market share via excellent customer service, appropriate sales and marketing activities and effective stock management.
  • Maintain a current knowledge of market conditions and competition.
  • Responsible to maintain and grow the dealer network for tableware.
  • Responsible to maintain and grow the end user network for tableware.
  • Set up and deliver sales presentations, product/service demonstrations and other sales solutions to customers and various decision-making audiences.
  • Establish and maintain ongoing rapport with existing and potential dealers and end users.
  • Appropriately communicate brand identity and corporate position to target markets.
  • Maintain an up to date knowledge of competitor’s products, services and solutions for comparison.
  • Develop new accounts, maintain current accounts and expand the tableware database of customers.
  • Responsible for weekly/monthly/quarterly sales data and reports.
  • Manage sales, margins, inventory levels, and purchasing to maximize profitability within tableware.
  • Develop rollout guides, training materials, and implementation plans for new products when needed.
  • Identify opportunity across various market segments and develop action plans to improve performance in all market segments.
  • Develop reports for evaluating the profitability of products.
  • Track performance on all SKUs for tableware
  • Develop sales and demand forecasts and actual sales analysis for the different market segments on a month-by-month basis.
  • Develop a monthly promotional calendar to enhance sales and profits. Present promotional calendar for approval.
  • Conduct dealer visits to monitor product performance and make recommendations.
  • Build and maintain end user relationships and develop action plans to improve demand and sales within the end user market.
  • Manage supplier relationships to include purchasing, the negotiation of rebate programs, as well as, tracking, and billing for rebates.
  • Develop forecasts to ensure proper inventories are maintained in the warehouse.


MECS Africa




Market Related Monthly

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