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Communications /Marketing Manager

Job Description: 

We are looking for a Communications /Marketing Manager

Responsibilities include (but are not limited to):

- Working closely with the Sales Managers and Market Segment Manager to scope and prioritise integrated marketing activity that generates and nurtures qualified leads and strengthens relationships with existing customers.
- Planning, developing, and implementing effective lead generation and promotional campaigns that utilise the full marketing mix.
- Analysing and segmenting databases to ensure outbound marketing communications are precisely targeted and highly personalised.
- Developing inbound and outbound content strategy to support lead nurturing throughout the buying cycle and customer lifecycle.
- Managing and inputting to the creative development of promotional materials, website content, advertisements, and other marketing-related projects.
- Writing, editing and proofing copy for all marketing collateral, including presentations, campaigns, press releases, websites, social media, brochures and emails.
- Adjusting marketing campaigns and strategies as needed in response to collected data and other feedback to ensure targets are met.
- Overseeing and attending a number of industry events and exhibitions.
- Monitoring ongoing campaign spend against the budget, keeping accurate records, and calculating ROI.
- Researching and analysing market trends, demographics, pricing schedules, competitor products and presentation, and other relevant information to help form marketing strategies
- Developing your team of high-performing marketers, ensuring they are focused on activity that is aligned to the company goals – whilst helping to shape their individual career paths.
Skills and Experience:

- Five to eight years’ experience within a marketing management role
- Marketing Qualification
- Extensive marketing management experience
- Evidence of campaign planning, design, and execution with tangible results
- Evidence of creating or working on multichannel campaigns
- Previous people management experience and a refined ability to develop individuals
- Strong written and verbal communication skills
Package:
R
Please send applications to :
If you have not had any response in two weeks, please consider your application unsuccessful. Your profile will be kept on our database and we will connect with you with any other suitable roles or positions.

 

Location: 

Cape Town, South Africa,

Company: 

Velocity Recruitment

Education: 

No education

Job Category: 

Marketing

Working Experience: 

5 to 8 years

Contract Type: 

Full Time

Salary: 

R48000 to R50000

Salary Frequency: 

Monthly

Job Reference #: 

214505695