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Marketing Generalist

Reference: 

JF1011

Location: 

Johannesburg

Source: 

Evolution Consulting

Remuneration: 

R30 000 - R40 000 Per Month

THE ROLE

 

We are looking for a highly professional and dynamic individual who is detail-oriented, can multi-task and is creative when figuring out solutions. The ideal candidate needs to have an in-depth understanding of the different marketing verticals. This includes a focus on PR, internal and external communication, digital marketing and content generation. The ideal candidate needs to have ICT media contacts. An innate curiosity and experience using the latest platforms and technology is an advantage.

 

 

SKILLS & EXPERIENCE

 

·         6 - 10 years marketing experience

·         Relevant degree in marketing or communications

·         ICT, financial or consulting sector experience

·         B2B technology experience preferred

·         Excellent writing and communication skills

·         Experience in marketing analytics tools e.g. Google Analytics

·         Project management and problem-solving skills

·         Knowledge of current digital marketing practices and brand profiling required

·         Self-confident, self-directed, forward thinking, detailed-oriented

·         Proactive team player

·         Ability to mentor younger team members

·         Proven budget management

 

KEY ACCOUNTABILITIES

 

·         Develop an in-depth understanding of the Clients brand, business, value proposition and culture

·         Contribute to and implement the marketing strategy: 60% digital, 40% traditional

·         Media strategy and management

·         Content strategy: knowledge management, digital marketing campaigns, social media,   website content

·         Review and interpret monthly digital marketing analytics

·         Collaborate with key stakeholders to develop relevant content to profile the brand

·         Copywriting and editing: internal and external content

·         Work with agency partners on campaigns

·         Brand custodian: ensure the brand is professionally portrayed in all marketing collateral

Online research to ensure the client is on top of trends

Industry: 

Admin

Job Type: 

Permanent

Date Posted: 

2017-11-10